鶹ýɫƬ

Science Communication

The art of communicating science: An interview with Beth Malow

Bill Sullivan
June 20, 2024

is a professor in the neurology department at with a longstanding interest in improving dialogue between scientists and physicians and the public. She completed a graduate-level certificate program at the Alan Alda Center for Communicating Science, and she flexes her science communication muscles through the Toastmasters International and , an organization focused on bridging the political divide. In 2022, she presented a Vanderbilt TEDx talk on “.”

Beth Malow says science communication work energizes her, and she feels she’s contributing in ways that go beyond patient care and scholarly research.
Courtesy of Beth Malow
Beth Malow says science communication work energizes her, and she feels she’s contributing in ways that go beyond patient care and scholarly research.

This interview has been edited.

Sullivan: What drove your interest in science communication and how does it relate to your work at Braver Angels?

Malow: During COVID-19, I watched how scientists and physicians were communicating with the public about vaccines, masking and lockdowns. While I was supportive of the public health response to the pandemic,  I thought we could do a better job. Not just getting the science clearer so people could understand, but also being more credible — like acknowledging some of the uncertainty that was happening. Also, listening to those we are communicating with so it’s a two-way stream and we’re learning from others, including those who differ from us, rather than just talking at them — we call this public engagement in science communication.

I realized there was great synergy between my work at Braver Angels as a moderator teaching listening and speaking skills, and facilitating difficult conversations.

Sullivan: How do you balance your busy clinical and scholarly responsibilities with science outreach activities?

Malow: If you spend at least part of your time on something you love to do, something that energizes you, you will have time for everything else. The science communication work energizes me, and I feel like I’m contributing in ways that go beyond my patient care or even my scholarly research. I’ve also been able to incorporate the principles of science communication into my work. For example, I conduct projects involving people with disabilities where we teach them how to work on research teams with researchers, clinicians and caregivers. That requires communicating science to them — and with them — in a way that promotes their involvement in research and makes the research stronger.

As part of my Alda Center studies, I put together and several on melatonin safety for parents of children with autism, using plain language and trying to help parents make up their own minds rather than just inundating them with facts. That was totally in my lane as a sleep physician and autism researcher.

Sullivan: Oftentimes, it’s our very expertise that generates distrust. How can professionals avoid this pitfall?

Malow: What a great point. I think that it is easy to appear elitist, especially when we use complicated language. I try to explain science in plain language, avoiding jargon and also show humility and acknowledge uncertainty.

I think it’s also important to show that you at least recognize the other side of the story. For example, I was asked to testify before the U.S. House of Representatives Energy and Commerce Committee on ending daylight saving time. While I believe year-round standard time is the healthiest choice because it optimizes morning light, which aligns our body clocks with the outside world, promoting sleep and health, it was important to acknowledge that I like to come home from work and enjoy the early evening sunlight too. (Daylight saving time shifts sunlight to the early evening hours.)

And of course, listening to those who disagree with you with genuine curiosity makes a big difference also; and you will learn a lot too.

Sullivan: In your , you stated, “Facts are not enough — there is an art to science communication.” Tell us more about how you see this art form — how you sculpt the dialogue, so to speak.

Malow: The art goes back to public engagement — really learn from those you disagree with. I am a big believer in classical liberalism — the marketplace of ideas. The more I can suspend my own beliefs and hear from those I am communicating with, and listen with genuine curiosity, the better I will be able to strengthen my own arguments, and my opponents’ arguments, in sculpting the dialogue — and the more believable and credible I will be.

Sullivan: You encourage people to “get curious, not furious” — how does curiosity help?

Malow: You come from a place of wanting to understand rather than wanting to defend your beliefs. It’s the challenge of trying to really understand why someone believes what they do and how they came to that belief.

Sullivan: How do you approach the most ardent of science skeptics?

Malow: With genuine curiosity. Even if I disagree with them — for example, is climate change real? — I still come away from the conversation understanding where the pitfalls are in my communication style. Skeptics (I prefer to call them questioners) are often incredibly smart and passionate people who I can learn from.

Sullivan: Do you have other tips scientists and physicians could use in navigating difficult conversations?

Malow: Join Braver Angels or other groups with like-minded people who value communicating with those we disagree with — where you can learn the skills to navigate those difficult conversations and find people to practice with. I think that navigating difficult conversations is perhaps the hardest aspect of science communication, and also the most rewarding.

Enjoy reading ASBMB Today?

Become a member to receive the print edition monthly and the digital edition weekly.

Learn more
Bill Sullivan

Bill Sullivan is a professor at Indiana University School of Medicine and the author of several books.

Related articles

Meet Dominique Carter
Adriana Bankston
Science activism is surging
Scott Frickel & Fernando Tormos-Aponte
Crime scene biochemistry at the Capitol
Marissa Locke Rottinghaus

Featured jobs

from the

Get the latest from ASBMB Today

Enter your email address, and we’ll send you a weekly email with recent articles, interviews and more.

Latest in People

People highlights or most popular articles

Honors for Bhatt, Lim and Nuñez
Member News

Honors for Bhatt, Lim and Nuñez

Sept. 16, 2024

Ami Bhatt receives the American Society of Hematology's William Dameshek Prize. The Pew Charitable Trusts selects Ci Ji Lim and James Nuñez as 2024 Pew scholars.

In memoriam: Robert Warren Newburgh
In Memoriam

In memoriam: Robert Warren Newburgh

Sept. 16, 2024

He was a distinguished developmental and cell biologist and a member of the ASBMB since 1957.

'Don’t be afraid to take a different path'
Profile

'Don’t be afraid to take a different path'

Sept. 11, 2024

In 2016, MOSAIC scholar Rebecca Ann Faulkner paused her career for four years to focus on her family, a decision she believes made her a more effective and empathetic scientist.

Honors for Baserga, Matunis and Tate
Member News

Honors for Baserga, Matunis and Tate

Sept. 9, 2024

Awards, promotions, milestones and more. Find out what's going on in the lives of ASBMB members.

In memoriam: William Catterall
In Memoriam

In memoriam: William Catterall

Sept. 9, 2024

Known as the “father of ion channels,” he was a neuroscientist and pharmacologist at the University of Washington and an ASBMB member for more than 45 years.

Announcing the winners of the 鶹ýɫƬ Motifs bioart competition
Contest

Announcing the winners of the 鶹ýɫƬ Motifs bioart competition

Sept. 3, 2024

The 12 winning works of art to be featured in the 2025 ASBMB calendar were selected from 37 entries received from scientists in both academia and industry at all career stages with submissions coming from as far away as Pakistan and Brazil.